PLANNING Meaning, Definition, Nature, Purpose
Meaning, Definition, Nature, Purpose of Planning Table of Contents:- Meaning of Planning It is the basic function of management. It deals with chalking out a future course of action and deciding in…
Top 21 Major Objectives of Planning
Objectives of Planning In today’s ever-changing world, for the success of any business, or industrial unit, Management and Administration should lay a strong foundation, and this is achieved through effective…
Market Segmentation Meaning, Definition, Nature, Importance
Market Segmentation Meaning, Definition, Nature, Importance Table of Contents:- Market Segmentation Meaning The concept of market segmentation is based on the fact that the markets of commodities are not homogenous…
Job satisfaction, Job Involvement, Organisational Commitment
Job satisfaction, Job Involvement, Organisational Commitment Table of Contents:- Job satisfaction Job Satisfaction Meaning: Job satisfaction relates to the overall attitude or feelings of a person towards his job. An individual, who is highly satisfied with…
FRINGE BENEFITS Meaning, Definition, Objectives, Principles, Types and Importance
Meaning, Definition, Objectives, Principles, Types and Importance of Fringe Benefits Table of Content:- Meaning of Fringe Benefits Fringe benefits are also popularly known as employee benefits. This is a supplemental compensation…
Workers Participation in Management
Workers Participation in Management Table of Contents: Meaning of Workers Participation in Management Participation refers to the involvement of people or groups of people for a common objective. It will be effective only…
Herzberg Motivation Theory and McGregor Theory X and Y
Herzberg Motivation Theory and McGregor Theory X and Y Table of Contents:- Herzberg Motivation Theory Frederick Irving Herzberg in the late fifties developed a motivation theory known as motivation-hygiene theory or two-factor…
Meaning, Objectives and Process of Performance Appraisal
Meaning, Objectives, Process and Limitations of Performance Appraisal Table of Contents: Performance Appraisal Meaning Performance appraisal is a tool that is used to evaluate the employee’s performance at the workplace.…
Strategies and Importance of Branding
Strategies and Importance of Branding Table of Contents:- Branding Strategies An analysis of company strategies reveals six models in the management of brand-product relationships. Each branding strategy based on the…
Industrial Market Meaning, Definition, Characteristics, Types and Importance
Industrial Market Meaning, Definition, Characteristics, Types and Importance Table of Contents:- Industrial Market Meaning The Business Market (also referred to as the producer/manufacturer industrial/organisational market or B2B business-to-business market) consists…