Consumer Rights and Role Consumer Rights Consumers have certain rights that protect them from unfair business practices. These rights include the right to safety, the right to be informed, the right to choose, the right to be heard, and the right to redressal. By understanding and exercising these rights, customers can protect themselves as a […]
Consumerism can be seen as an organised movement of the government and citizens to reinforce the power and rights of customers concerning sellers.
Foreign direct investment (FDI) refers to acquiring ownership in a business enterprise in one country into a company operating in another country.
Opinion leaders are those who have mastered a specific area in the market and have established trust within a community as a decision-maker…
Table of Contents:- Opinion Leadership in Consumer Behaviour Opinion leadership in consumer behaviour refers to the extent to which an individual can informally influence the attitudes or overt behaviour of others in a desired way with relative frequency. Opinion leaders are individuals who play a leading role in influencing the opinions of others. The behaviour
Disciplinary procedure/action is a systematic approach used by an employer to manage indiscipline in the workplace. It defines all kinds of discipline, the presentation and document of warnings, representation at disciplinary interviews, time duration for investigation, and rights of appeal.
