Author name: Arya

Table of Content:- Customer Relationship Management (CRM) is a multifaceted process, mediated by a set of information technologies that focuses on creating two-way exchanges with customers so that companies have an intimate knowledge of their needs, wants, and buying patterns.  Customer Relationship Management Meaning (CRM)  CRM Meaning: Customer Relationship Management can be defined as a business philosophy and set of strategies, […]

The marketing mix refers to the appointment of efforts, the combination, the designing and the integration of the elements of marketing into a programme or mix which, based on an appraisal of the market forces will best achieve an enterprise at a given time.

Table of Contents:- Marketing management is an important aspect for any business to be successful. It involves the planning, implementation, and control of marketing strategies to achieve the goals and objectives of the business.  Marketing Management Meaning Marketing Management is the compound word ‘marketing plus management.’ The term ‘Marketing’ is the total system of business

Given below are 13 types of marketing strategies that can help you find the best one to connect with your customers.

Functions of Marketing plays an important role in the success of every business. They include a range of activities aimed at promoting products or services, attracting customers, and ultimately driving sales.

 Elements of Marketing Elements of Marketing – Marketing is an important aspect of any business, and it involves a range of elements that work together to achieve the desired results. Marketing begins with identifying the needs of the customer. It is important to understand the target audience and their preferences to create a successful marketing