March 2022

Customer Relationship Management

Customer Relationship Management CRM Meaning, Definition, Roles, Process

Table of Content:- Customer Relationship Management (CRM) is a multifaceted process, mediated by a set of information technologies that focuses on creating two-way exchanges with customers so that companies have an intimate knowledge of their needs, wants, and buying patterns.  Customer Relationship Management Meaning (CRM)  CRM Meaning: Customer Relationship Management can be defined as a business philosophy and set of strategies, […]

Marketing Management

Marketing Management Meaning, Definition, Objectives, Functions, Process

Table of Contents:- Marketing management is an important aspect for any business to be successful. It involves the planning, implementation, and control of marketing strategies to achieve the goals and objectives of the business.  Marketing Management Meaning Marketing Management is the compound word ‘marketing plus management.’ The term ‘Marketing’ is the total system of business

Types of Marketing

Emerging Role and Types of Marketing

Emerging Role of Marketing  Today there is a new marketing paradigm emerging with the following changing practices. 1) Networking Marketing/Multi-Level Marketing (MLM) Multi-level marketing is a marketing strategy in which the sales force is compensated not only for sales they generate but also for the sales of others they recruit, creating a downline of distributors

Elements of Marketing

What are the Elements of Marketing?

 Elements of Marketing Elements of Marketing – Marketing is an important aspect of any business, and it involves a range of elements that work together to achieve the desired results. Marketing begins with identifying the needs of the customer. It is important to understand the target audience and their preferences to create a successful marketing

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